Most Admirable
Latest News
07/01/2009
Golden age for Craik Jones (softball team)
We've topped our league, we're in the quarter finals - why not come and support us at Primrose Hill next week? Here we are in all our glory:

Admirable Work launched
With just a few birthing pains our new website is born. We thank the excellent Paul Sparrow for his inspiration, and his effort and in getting it up and running.

Home > Who are we?
             
Who are we?
We are a top ten strategic communications agency
with a focus on direct marketing.
Our objective is to build our clients' business through original, relevant, brand building communications based on consumer insight, creativity and understanding.
History
Craik Jones Watson Mitchell Voelkel opened its doors in February 1991, founded by five former directors of O&M Direct.
In 1997, we were acquired by the Abbott Mead Vickers Group and became part of the BBDO worldwide network. We are also a fully fledged member of the Proximity European network.
Size and Billings
We currently have a staff of 60, across 7 core disciplines; planning, creative, client service, database, technology and project management.
Our turnover for 2006 was £19m, fee income was £9m.
Our strategy is one of steady financial growth, which we have achieved year on year with a combination of high client retention as well as attracting and winning new business.
Digital Services
A specialist department with expertise in every area of digital communication, including strategy and development. We work closely with our planning and database departments across the entire range of digital media including online advertising, web and microsites, e-marketing, email, SMS and Interactive TV.
Quality Process
We are accredited with ISO 9001 (1994), and we also have environmental accreditation (ISO 14001) through the British Standards Institution.
We are also a member of the DMA.
Our Reputation
We don't like to blow our own trumpet, but we have one of the best creative reputations in direct marketing.
We are consistently ranked in the top 2 Precision Marketing Agency of the Year.
In 2007, we were ranked:
#2 - Precision Marketing: Agency Reputations Survey
#1 - Campaign: New Business
#11 - Campaign: Top Direct Agencies
#11 - Marketing: Top Direct Marketing Agencies
#21 - Marketing: Digital League Table
#23 - New Media Age: Top 100 Interactive Agencies

Our awards tally

We have won over 200+ major awards in 17 years (including three DM Grand Prix).
These prestigious awards are hard won based on excellence across strategic planning, creative execution and results.